F1 Journal
  • Home
  • Articles
    • Formula 1
    • Formula 2
    • Formula 3
    • Formula 4
    • BTCC
    • Extreme E
    • F1 Academy
    • Formula E
  • Portfolio
  • Contact
  • E-Magazine
  • Meet the Team
  • Formula E

FORMULA 1

Picture

IQONIQ Bringing Fans Closer to Alfa Romeo

13/11/2020

0 Comments

 
Picture
Sauber Motorsport, which manages the Alfa Romeo Racing ORLEN entry in the Formula One world championship, are launching a new partnership with IQONIQ to bring fans closer to the team. The new Fan Engagement Platform, in app form, will bring customised Alfa Romeo Racing content, Behind the scences access and opertunities to interact with both drivers and other team personel. It has been described as a "One-stop-shop to follow the team, connect with other fans and access exclusive opportunities to win team experiences".

The IQONIQ brand will be seen on the helmets of the Pit Crew, on the lower part of the sidepod on the Alfa Romeo Racing ORLEN cars and will be present throughout the Alfa Romeo Racing ORLEN team environment.

Kazim Atilla, Chief Executive Officer, IQONIQ: “Partnering with the Alfa Romeo Racing ORLEN team marks another huge step in our plans to be the number one fan engagement platform for sport and entertainment. Through partnerships like this, we are actively reimagining the way fans can get the most from their favourite teams and drivers, creating a more engaging relationship and rewarding fan loyalty like never before. The IQONIQ team are delighted to be able to call Alfa Romeo Racing ORLEN our partners and we look forward to delivering unrivalled access to its fans around the world.”

Frédéric Vasseur, Team Principal Alfa Romeo Racing ORLEN and CEO Sauber Motorsport AG: “Getting closer to our fans has always been a central part of our philosophy and the partnership with IQONIQ goes to show we are not just paying lip service to this concept: we are taking active steps to bring fans closer to the team. The IQONIQ app will allow fans to have a personal, direct relationship with our team, something that goes beyond what has been done so far. As a team, we are delighted to help IQONIQ make strides towards becoming the leading Fan Engagement Platform in the world of sport and we can’t wait for the partnership to begin.”

About IQONIQ:
IQONIQ is a revolutionary, new fan engagement app for sport and entertainment. Combining all the modern-day features of fandom into a single platform, IQONIQ provides fans with unrivalled access to the teams, leagues, competitions, and icons they love the most. It establishes a deeper, more rewarding and purposeful engagement platform, allowing fans to get closer to the action. For more information on IQONIQ, please visit www.iqoniq.com




0 Comments



Leave a Reply.

    Archives

    May 2025
    April 2025
    March 2025
    February 2025
    January 2025
    December 2024
    November 2024
    October 2024
    September 2024
    August 2024
    July 2024
    June 2024
    May 2024
    April 2024
    March 2024
    February 2024
    November 2023
    October 2023
    September 2023
    August 2023
    July 2023
    June 2023
    May 2023
    April 2023
    March 2023
    December 2022
    November 2022
    August 2022
    July 2022
    February 2022
    January 2022
    December 2021
    August 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    September 2019
    November 2018
    October 2018

    Categories

    All
    Anny Wooldridge
    Belgian Grand Prix
    BTCC
    Formula 1

    RSS Feed

F1 Journal is not Associated In Any Way With The Formula 1 Companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX And Related Marks Are Trade Marks Of Formula One Licensing B.V
  • Home
  • Articles
    • Formula 1
    • Formula 2
    • Formula 3
    • Formula 4
    • BTCC
    • Extreme E
    • F1 Academy
    • Formula E
  • Portfolio
  • Contact
  • E-Magazine
  • Meet the Team
  • Formula E