Image courtesy of W-Series
The British Grand Prix saw for a great weekend jam packed of racing which included the ever growing W-Series.
Silverstone was the setting for the 3rd round of their championship, which attracted a peak UK audience of over 1 MILLION viewers. This is a record for the W-Series since their launch back in 2018 which was also the most watched weekend Motorsport event (outside of F1) since 2014. This is such an incredible achievement and i for one, hope their success grows from strength to strength.
For those of you who havens watched the W-Series races yet, make sure you tune in to the next race. Round 4 of the Championship is 22 -23 July a the Circuit Paul Ricard, Le Castellet in France. Make sure you subscribe to all of our channels and E-Magazine
which will be making a comeback soon to stay up to date with all the latest on goings in various Motorsport events.
Catherine Bond Muir (Chief Executive Officer, W Series) said:
"We had big ambitions to make 2022 W Series' biggest season so far, which kicked off in Miami where we achieved our largest-ever TV audience to-date, with 453k viewers across the Sky network. Coming into our Silverstone race weekend, we set ourselves the ambitious target to double that. To achieve a peak of more than 1 million viewers is a landmark achievement in our history and a real statement of our intent.
"Seeing our drivers – including six British women racing on home soil – line up on the grid in front of a sell-out crowd at Silverstone was an emotional moment, and fans watching at home enjoyed comprehensive live television coverage across both Sky Sports and Channel 4 for the first time ever.
"I'm incredibly proud that W Series has achieved this milestone, but we're not done yet. We have big ambitions for W Series' continued growth, and thanks to the support from our broadcast partners, we can bring incredible racing to an ever-increasing global fanbase and strive to inspire as many women and girls as possible to get into motorsport."
Stephen van Rooyen (Executive Vice President and Chief Executive Officer, Sky UK & Europe) said:
"We were very pleased to see record viewing once again for the W Series race at Silverstone. It's great to see Sky customers' appetite for this thrilling competition growing so strongly. These great viewing numbers are testament to Sky's continued strong commitment to supporting women's sport."
Pete Andrews (Head of Sport, Channel 4) said:
"Having supported W Series since its inception we are delighted to see it continue to grow in popularity."